For Couples Therapy & Marriage Counseling Practices

Fill your calendar with the couples your practice is built to help.

We build Google Ads for couples therapy practices the way couples actually search — by approach, by issue, by readiness. So your budget reaches partners ready to book a real session, not people hunting free worksheets or scrolling an insurance directory.

A+ BBB Rated
Since 2019 in Austin
Boutique by design
Month-to-month agreements
Cost Per Booked Consult
$24.60
↓ 48% lower vs. prior quarter
Google · "couples therapist near me"
AD Your Practice — Top Spot
Consult Request Rate
9.8%
↑ From 3.2% in 90 days
Why Most Therapy Ads Fail

Broad campaigns reach the wrong couple.

Couples therapy practices get sold the same generic "leads" package as plumbers and dentists. But choosing a couples therapist is personal, modality-specific, and often weeks in the making. Treating it like an emergency service call wastes spend and fills your intake with people who were never going to book.

Free-resource seekers, not clients

Untargeted campaigns pull in "free couples counseling" and worksheet clicks that tie up your intake and rarely turn into booked sessions. We filter for couples ready to start, not just volume.

Fee and coverage mismatch

If you're private-pay or out-of-network, every click from someone hunting an in-network provider is money spent on a couple who bounces at the fee. We qualify on fit before the click, not after the call.

Approach mismatch

Searches for individual therapy, family work, or modalities you don't offer still cost you money. We build around the work you do best — Gottman, EFT, discernment, premarital — and exclude the rest.

What We Do For Practices

Four things. Built for the practice.

We don't run a hundred accounts on autopilot. We run a handful of accounts we know cold — including service businesses, mental health practices, and owner-operated offices where every booked consult is felt in the bottom line.

01

Google Ads Management

Strategy, builds, weekly optimization, and reporting written for practice owners — not analysts. Campaigns structured by modality and presenting issue so spend follows the couples you want, with conversion tracking on calls, form fills, and consult requests.

02

Website & Landing Pages

Trust-forward pages built to turn a click into a booked consult — fast loading, mobile-first, and structured around your approach, credentials, and fees. The kind of page that makes an anxious couple feel safe enough to reach out.

03

Advanced Ad Targeting

Modality-level and issue-level segmentation, telehealth vs. in-person, neighborhood radius tuning, fee and coverage qualifiers, and exclusions that keep you out of searches that don't fit. The work that separates a campaign that books from one that just spends.

04

One-on-One Training

Prefer to run it yourself? We coach practice owners and office managers through their own account — what to bid on, what to cut, and how to read the numbers. We've taught everyone from plumbers to personal trainers to clinicians how this actually works.

Why Ollie

The boutique advantage is real.

Most agencies grow by adding accounts and spending less time on each. We grow by getting better at the accounts we have — which is exactly what a practice with one budget and a full clinical calendar needs.

01

You talk to Jamie

Not a junior account manager. Not a success rep. The person on your call is the person inside your account that week — and the person who knows which clinician needs the bookings.

02

Month-to-month, always

No 12-month contracts, no termination fees, no leverage games. We earn each month through the work or we don't earn it.

03

You own everything

Your Google Ads account, conversion tracking, website, and historical data all stay in your practice's name. If we ever part ways, nothing comes with us.

04

Reporting in plain English

Monthly readouts built for owners: what booked, what didn't, what we're testing next. No vanity dashboards, no jargon — just whether the calendar is filling with the right couples.

"
Jamie was quick to respond, did the audit fast, and gave a bunch of helpful tips for improving the campaign. Since implementing them, I've seen a real uptick in performance.
Verified client review Service business · Google Ads audit
How We Structure It

We target the way couples actually search.

A couples-therapy search tells you almost everything about the booking — the approach they want, the issue they're facing, the readiness to start. We build campaigns around those signals instead of one generic "counseling" bucket, so every dollar lands on a search that fits your practice.

High Intent Modality Searches Gottman Method, EFT, discernment counseling, Imago — each its own campaign, mapped to the clinicians who specialize in it.
High Value Couples Intensives Weekend intensives and retreat formats signal a committed, higher-ticket couple. We bid for them on purpose.
Ready Now Near-Me & Urgent "Couples therapist near me" and on-the-brink searches on tuned radius and schedules built around your intake hours.
Specific Issues Topic Campaigns Infidelity recovery, communication, premarital, blended-family — separate campaigns and pages for each concern.
Statewide Reach Online Couples Therapy Telehealth campaigns that extend you across your licensed states without diluting your in-person numbers.
Fit Qualifiers Private Pay & Coverage Messaging that sets the fee and out-of-network reality up front, so the couples who call are already a fit.
Brand Defense Practice & Clinician Names Protect searches for your practice and your therapists so competitors and directories can't buy your name.
Filtered Out Negative Keywords "Free," worksheets, degree and licensure, jobs, and individual-only searches excluded — so budget never leaks to the wrong intent.

Every practice's mix is different. On the intro call we'll map which of these matter for your clinicians, your specialties, and your market — and which to skip. Get in touch and we'll tell you honestly whether we're a good fit.

Good to Know

Worth reading before you call

Do Google Ads actually work for couples therapy practices?

Yes — when they're built right. Couples-therapy searches are high-intent: someone typing "Gottman couples therapist near me" or "marriage counseling for infidelity" is usually weeks from booking, not just browsing. The mistake most practices make is running broad, untargeted campaigns that pull in free-resource seekers and people looking for individual or family work you may not offer. We structure campaigns around the couples you actually want, so the budget goes toward partners who fit your approach and your fees.

Can you target specific modalities or presenting issues?

That's most of the value. We can build separate campaigns for Gottman Method, EFT, discernment counseling, premarital work, infidelity recovery, communication, and more — and point demand toward the clinicians who specialize in each. If one therapist has open availability and another is booked out, we can shift spend accordingly week to week.

We're private pay or out-of-network. Can ads still work?

Often better, when the messaging is honest about it. Couples therapy is frequently private pay, and the worst outcome is paying for clicks from people who bounce the moment they hear the fee. We put fee and coverage expectations into the ad and landing-page copy up front, so the couples who reach out already know what to expect and are choosing you on fit — not price-shopping a directory.

We're a small or solo practice. Is there a minimum ad budget?

We work best with owner-operated practices, so we keep things realistic. We'd rather run a tight, focused campaign on a modest budget than spread a small spend thin across the whole metro. On our intro call we'll tell you honestly whether your market and budget can produce a return — and if they can't yet, we'll say so.

Do you only work with practices in Austin?

No. We're Austin-based and A+ BBB rated since 2019, but we manage Google Ads for service businesses across Texas and nationally. Couples therapy is a local- and telehealth-driven business, so geography barely matters on our end — we set up the right radius, neighborhoods, licensed-state targeting, and exclusions wherever your practice is.

Who owns the Google Ads account if we ever stop working together?

You do, from day one. The account stays in your practice's name, and if we part ways, every campaign, conversion tag, and historical data point goes with you. This is non-negotiable on our side.

Let's Talk

Ready to fill your calendar with the right couples?

A direct conversation with Jamie — no script, no pressure, no canned pitch. Just an honest read on whether Google Ads can keep your practice booked, and whether we're the right fit to run it.